Trusted B-Lab & B-Corp companies artwork
TrustTalk - It's all about Trust

Trusted B-Lab & B-Corp companies

  • E38
  • 26:15
  • February 7th 2022

Today’s guest is entrepreneur Leen Zevenbergen. Together with Marcello Palazzi, he started the non-profit organization “B Lab”, with the idea that a different kind of economy was not only possible but necessary and that business could lead the way towards a new, stakeholder-driven model. B Lab has become known for certifying B Corporations (or “Benefit Corporations”). A “B Corp” is a company that meets high standards of social and environmental performance, accountability, sustainability, and transparency. Currently, there are over 4,000 B Corps in 75 countries. He talks about the Impact Measurement Tool of B Lab which 160,000 companies in the world are using. The country with the most B-Corps is Italy.

TrustTalk - It's all about Trust

The TrustTalk podcast covers all aspects of trust. Trust is more relevant than ever. Trust is everywhere. Trust has many faces. We will dive in all aspects of trust in the lives of people: trust in technology, social networks, trust in politicians, trust in facts, communications and journalism, the judiciary, your partner, employer, or employee. Trust is not something that comes for free, most of the time it requires a lot of effort to gain and once gained, to keep it. Without Trust, nothing works.

We are exploring trust by interviewing experts from all over the world to talk about their research, experience or thoughts about trust.

Meet the Host

Severin de Wit avatar
Severin de Wit
Your TrustTalk podcast host

I am fascinated by trust. I spent most of my professional life as an attorney-partner at several international law firms. In 2010 I started a network consultancy in intellectual property, IPEG (Intellectual Property Expert Group). I am also chairman of the Netherlands foundation "Stichting PleitAcademie", a certified training institute for attorneys and law professionals. With the TrustTalk podcast and the blog (, I am pursuing my passion for trust. Nothing works without trust. Want to know more about me? visit

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