Crisis Communication Strategies from the WEF Global Risks Report 2025: Key Priorities artwork
Wag The Dog Newsletter Podcast

Crisis Communication Strategies from the WEF Global Risks Report 2025: Key Priorities

  • S2E77
  • 24:32
  • January 22nd 2025

In this episode, we unpack the key insights from the World Economic Forum's 2025 Global Risks Report, focusing on the rapidly shifting landscape of crisis communication.

From geopolitical instability and environmental degradation to technological vulnerabilities and deepening social divides, the discussion explores how these interconnected risks demand more adaptable and culturally aware communication strategies.

We then cover cross-sector collaboration to foster trust and resilience, as well as practical steps like improving digital literacy and tailoring messages for diverse audiences.

Plus, we examine the potential of the Universal Adaptive Crisis Communication (UACC) framework to provide a cohesive approach to navigating today’s most pressing challenges.

Join us as we explore what it takes to communicate effectively in an increasingly complex and uncertain world.

Wag The Dog Newsletter Podcast

The podcast version of the curated newsletter Wag The Dog serves as your auditory guide through the intricacies of risk, crisis and emergency communications, taking into account the dynamic influences of technology and AI. Each episode delivers practical strategies and expert knowledge straight to your ears, improving the way you handle communication challenges. This series is for professionals who want to improve their practice in a world where effective communication is key. Tune in to change the way you navigate the complex landscape of crisis communications.