Ida Othman, Owner, Asia Natural Essentials Sdn Bhd, Malaysia artwork
Womenpreneur Asia

Ida Othman, Owner, Asia Natural Essentials Sdn Bhd, Malaysia

  • S8E7
  • 59:23
  • June 28th 2024

Today, we meet Ida Othman, a Malaysian entrepreneur who started with a quest for a brighter smile.

Ida is the owner of Asia Natural Essentials Sdn Bhd and the mastermind behind the Gogy Natural oral care brand, a proudly Made in Malaysia product. 

This is not her first business, mind you but she has finally found a business that she is happy with. She once owned a spa business and even a food business from home. 

This episode is filled with a lot of wisdom and learning as she shared how her own desire for whiter teeth brought her to her current ecommerce business.

You’ll hear about her early struggles and why she never started with a business plan. You will also learn how she validated her product, how she created further products and finally, the rebrand that she went ahead with although the rebranding exercise was costly. 

Full show notes: WomenpreneurAsia.com

This episode is sponsored by RedboxStudio.com

Womenpreneur Asia

Womenpreneur Asia is the podcast featuring Asian women entrepreneurs across Asia. If you want to know how our Asian women entrepreneurs start, run and manage their businesses, this is the podcast for you!

What you can expect: honest, down-to-earth stories from women who open up about the gritty struggles, fears and challenges of running a business in Asia. We delve into their personal stories too and uncover the lessons they've learnt along the way.

These are delightful and surprising conversations with women from India to Japan who hope that their stories may inspire and encourage you on your own personal entrepreneurship path.

Womenpreneur Asia is a seasonal podcast created and hosted by Krista Goon who is a Malaysian entrepreneur, author, copywriter and marketer. All episodes are sponsored by Redbox Studio.

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