Kanyachat Lerttanapaiboon, Co-Founder & CEO of Her Hyness, Thailand
- S4E11
- 1:13:23
- May 20th 2022
Today’s episode is with an entrepreneur from Thailand, Kanyachat Lerttanapaiboon who is fondly known as Elle.
She is the co-founder & CEO of Her Hyness, a skincare brand that focuses on ingredients that are safe and good for your skin.
Elle had worked for well-known cosmetic and skincare brands in Singapore and China and despite being one of the rising stars in the corporate world, she left corporate to start her clean beauty skincare company in Thailand.
If you’re a marketing person like me, you’d love this episode. Elle and I spoke about how she decided to focus on the Thai market despite her years of experience in China, how she pilot-tested her first product and how she grew her homegrown brand to rank in the top 20 beauty brands in Thailand next to global brands, a milestone she is truly proud of.
Elle says, “Never give up. Today is hard. Tomorrow will be worse but the day after tomorrow will be sunshine."
Get more information about Elle and her business: WomenpreneurAsia.com
Womenpreneur Asia
Womenpreneur Asia is the podcast featuring Asian women entrepreneurs across Asia. If you want to know how our Asian women entrepreneurs start, run and manage their businesses, this is the podcast for you!
What you can expect: honest, down-to-earth stories from women who open up about the gritty struggles, fears and challenges of running a business in Asia. We delve into their personal stories too and uncover the lessons they've learnt along the way.
These are delightful and surprising conversations with women from India to Japan who hope that their stories may inspire and encourage you on your own personal entrepreneurship path.
Womenpreneur Asia is a seasonal podcast created and hosted by Krista Goon who is a Malaysian entrepreneur, author, copywriter and marketer. All episodes are sponsored by Redbox Studio.
