E15 Universal Laws in Business: Understanding Cause, Effect, and the Energy of Your Actions
- S11E15
- 13:00
- October 12th 2023
There’s a popular idea in business and life that things are either “good” or “bad.” In this episode, Donna Kunde and Londina Cruz break down that belief, exploring how our perceptions shape our outcomes much more than external labels ever could. They dive into the universal law of cause and effect, and what it truly means when we say “it just is.”
Why does this matter? Because when we attach personal judgment to our experiences, we often create extra suffering and struggle that isn’t necessary. As Donna Kunde and Londina Cruz discuss, the universe—or business, or life—responds not to what’s “good” or “bad,” but to the energy and expectation you bring. If we understand this, we unlock the door to changing our results from the inside out.
What You Need to Know
- Good and bad are personal labels, not universal truths.
- Our past experiences and emotional reactions shape how we judge events or outcomes.
- The universe, or the marketplace, is neutral. It reacts to our beliefs and perceptions, not to any built-in sense of fairness.
- Self-worth and expectation are key drivers that shape what we bring into our lives and businesses.
What You Need to Do
- Notice when you assign “good” or “bad” to something that happens in your business or life. Pause and ask: is this label helpful, or could I see this neutrally?
- Reflect on whether your reactions come from your own experience, or from patterns and expectations handed down by others (family, culture, prior workplaces).
- Pay attention to what you expect to happen. Are you expecting struggle, or do you believe success is possible for you?
- Practice seeing events as simply “what is,” then consciously choose your response—rather than letting old labels dictate your next move.
Your Next Step
Spend a few minutes each day this week tracking your thoughts or journaling: where are you labeling things as good or bad? Where could you be more neutral and focus instead on what you can learn or how you can move forward? This shift will help you create the kind of energy that produces better results in your business and personal life.
And if you're looking for more support or want to connect with the hosts, visit londinacruz.com or donnakunde.com.
Building success habits, perception of good or bad, universal law, law of cause and effect, business mindset, expectations shaping reality, personal growth, emotional impact, self-worth, beliefs about abundance, patterns from upbringing, comfort zone, self-confidence, universe neutrality, intent behind actions, assigning meaning, suffering and turmoil, results and self-image, parents’ influence, breaking patterns, embracing change, psychological conditioning, outside influences, neutrality of the universe, inner beliefs, abundance mindset, deserving vs. non-deserving, cause and effect in life, reality creation, self-reflection, building a successful business
Building Success Habits
“The more tranquil a person becomes, the greater is their success, their influence, their power for good.” James Allen
"Building Success Habits" is a podcast hosted by Donna Kunde (Business Coach) and Londina Cruz (Life Strategist). The show is all about sharing practical tips, strategies, and insights for building success habits in all areas of life.
This show was originally produced as hour-long radio content, later adapted into 4-episode Signature Season themes for podcast listeners.
The podcast explores a variety of success habits, including goal-setting, resilience, focus, and productivity. Each episode provides insights into how these habits can be developed and maintained, along with tips for staying motivated and on track.
In addition to success habits, the show covers personal development and mindset topics, such as overcoming limiting beliefs and cultivating a growth mindset. Donna and Londina share their own experiences and challenges in these areas, providing listeners with relatable examples and actionable advice.
Whether you are an entrepreneur, business owner, or simply someone who wants to achieve more success in your personal and professional life, "Building Success Habits" offers inspiration and tools to help you achieve your goals and live a more fulfilling life.
Join Donna and Londina on this journey of self-discovery and growth, and learn how to build the success habits that will transform your life.
"When we begin to see the world from the inside out, life will happen through us instead of to us."
Donna Kunde is one of IBGR's founders and started her career in radio at WNTW on it's Sales 2020 Show. In her role as EVP Supply Management she is responsible for day-to-day station operations and the quality of programming - both show topics and OnAir Talent.
She is an internationally recognized Business Coach and Trainer bringing 20+ years’ experience in military leadership. Donna has been a serial entrepreneur for the last 25 years owning a range of businesses experiencing the unique challenges solopreneurs face with small business growth.
In addition to her entrepreneurial background, Donna brings 35 years of academic and applied cognitive and behavioral science experience to the IBGR Network. Her specialty is helping organizations navigate through change, challenge and tragedy. The combination of her intensive study of the mind, plus practical applications in human potential, Donna provides a unique perspective on leadership, personal growth, sales, communication, and team building.
A high point of Donna's training career happened when she accompanied Dr. John C. Maxwell and his team on a country transformation mission. At the request of the Costa Rican government, the Maxwell team successfully trained 15,000 Round Table facilitators in three days, resulting in a 2% transformation of that nation and projected to reach another 60,000 Costa Ricans the following week. Her trademark energetic communication style and teaching skills have earned her a reputation as a highly effective speaker and respected facilitator.
Londina Cruz is an International Trainer, Executive Coach, and Keynote Speaker with the John Maxwell Team and a Strategic Coach with Anthony Robbins. Londina is a part of Global Transformation with the John Maxwell Foundation, training thousands of leaders in Paraguay and Costa Rica to help transform the values and culture of these nations.
She has spent more than 25 years studying, coaching and consulting in personal mastery and human performance techniques. These techniques include emotional and social intelligence trainings that elevate individuals, leaders and their organizations to excel well beyond current standards – offering a dynamic competitive advantage.
Londina has taken a situation that would devastate most individuals, being hit by a drunk driver, and has turned it into her life force. In this accident, Londina sustained a traumatic head injury, broken back and broken neck. The doctors gave her little hope of a normal life. She has now turned this challenge into an extraordinary life of empowering others to turn their fears into freedom and reach their potential.
Mastering her limiting beliefs and overcoming all that doctors had told her, Londina has thrived physically as well.
She has become a Triathlete (competing in a Half-Ironman and medaling in numerous other triathlons), a two-time marathon runner (Nike Women’s in San Francisco and the Marine Corps in Washington), and a cyclist.
She has released 100 lbs. by taking control of her thoughts instead of allowing thoughts to control her.
She knows what it takes to take you and your team from where you are to where you want to be.
As a Certified Coach, Teacher and Speaker, I can offer you workshops, seminars, keynote speaking, and coaching, aiding your personal and professional growth through study and practical application of John’s proven leadership methods. Working together, I will move you and/or your team or organization in the desired direction to reach your goals.
Contact me. I am looking forward to assisting you on your journey to becoming a success in your life and/or business.