B2B Talk - Sales & Marketing Podcast with James Tuckerman
Hey, you're a business owner, right? Are your clients OTHER business owners? Or Senior Decision Makers in larger organizations? Sales and marketing in the B2B space is not easy! What you do is difficult to explain. The sales cycle is usually long. Clients need lots of attention. And most of the 'reliable' sales and marketing strategies from last year no longer work. Argh! B2B Talk is about simplifying the business development journey, from attracting opportunities to closing clients. It's about strategies for scaling up, and tactics to keep your costs down. It's about getting you informed and keeping you inspired.