What It’s like Working with Noah Kagan. Mitchell Cohen Shares Appsumo Influencer & OkDork Strategies artwork
Blitz Growth With Jack Paxton

What It’s like Working with Noah Kagan. Mitchell Cohen Shares Appsumo Influencer & OkDork Strategies

  • S1E30
  • 38:20
  • November 29th 2021

Mitchell Cohen is the Director of Influencer Partnerships at AppSumo and personally oversees content and partnerships with Noah Kagan.

Mitch and Jack go way back. They worked together to build Noah Kagan’s YouTube channel, OkDork, as well as Noah’s business, AppSumo.com with effective influencer strategies.

In this episode, Mitch shares with us some of the strategies he used to build an engaging fan base for Noah and his brands. He also shows us how he helped AppSumo navigate the influencer and partnership landscape.

GUEST LINKS

- Name: Mitchell Cohen

- Website: https://mitchelllandon.com/

- YouTube: https://www.youtube.com/c/OkDork

https://appsumo.com/

RESOURCE LINKS

- Website: blitzgrowth.com

- Course, funnel, & store builder: hyax.com

- Giveaway & contest builder: vyper.ai

- Free marketing courses & guides: jackpaxton.com

Blitz Growth For Creators w/ Jack Paxton

Hi, I'm Jack Paxton, and we are interviewing the world's top founders & creators to share their stories on how they built their businesses. Taking a hobby, passion, or project and turning that into their full-time gig.

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Jack Paxton
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Full-stack digital marketer and founder with $150 million+ in profitable ad spend with his ad agency TopGrowthMarketing.com. His mission is to create awesome marketing software (vyper.io and hyax.com) products that help brands & creators scale their customer/fan base and revenue.

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