EPISODE 14: WHAT DOES A BALANCE BETWEEN SUPPLY & DEMAND MEAN? Euphoria. Good times are here again. Everybody has a short memory of the last time, but you know the bubble has started. If you got in early, now it is time to prepare the company for the downside by taking advantage of the common euphoria. Expand the business with your existing accounts with a new product or service.

Topics Supply & Demand are in Balance with Rising Prices Jobless Rate declines / Labor Participation increases PPI (Producer Price Index) is increasing at an accelerated rate CPI (Consumer Price Index) is increasing / CCI (Consumer Confidence Index) is reaching or exceeding previous expansion levels Inflation is in check / Credit is affordable and available

EPISODE 15: BUSINESS OPPORTUNITIES AT MIDPOINT Last show we covered the four options for increasing business, here is a quick review: (1) Existing Market with Current Offer, (2) New (Adjacent) Market with Current Offer, (3) Existing Market with New Offer, and (4) New Market with New Offer. Given you are starting early on the expansion opportunities - go after your market first.

Topics YOUR MOVE BEFORE SUPPLY = DEMAND - Anticipate Demand and Expand into New Markets with Current Offer. You are expanding into adjacent markets and increasing the size of your customer base. YOUR MOVE WHEN DEMAND EXCEEDS SUPPLY - Meet the Demand and Expand into Current Markets (all of your customers old & new) with a New Offer. Understanding new needs generated by the increased prosperity, expand your offer to increase market share and share of wallet.

Business Economics for a Post Pandemic World

IBGR.Network - Profit Radio

Business Economics for a Post Pandemic World