![Doing Something Wrong for Years artwork](https://images.pod.co/xvKyOHfeYvz19o8C1s45qYeUdbfaBaLt0voBLeN46W0/resize:fill:600:600/plain/artwork/b34d9204-1e96-45fe-b0a9-00704396cb86/dig-to-fly.jpg)
Have you ever done something the wrong way for years and then it’s only after a deep discussion did you realize your mistake.
This recently happened to me at the Craft and Commerce conference. I was explaining how I help my clients dig into the things that gets them stuck and create systems to get better results.
As I was explaining what I did for my clients he asked, “So you create SOPs (standard operating procedures) for people?”
I smiled.
“”Yes! That’s exactly what I do!”
I never thought to use that phrase. I was trying so hard to create my own brand I was missing the mark.
Then I decided to use that phrase with someone else at a conference and she was like.
“I help small business owners create SOP’s so they save time and money.
That’s exactly what I need!
Boom!
The branding shift changed how people saw me.
Why didn’t I think of this sooner?
As you probably know I started to beat myself up.
I asked myself…
Why didn’t I think of this sooner?
How could I be so stupid?
Why did it take me so…
Then my Dig to Fly practice questions kicked in.
I shouldn’t expect myself to know exactly the best way to describe how I help others.
These things take time.
Instead of wasting time I can look for opportunities. As I laid in my bed and looked at the white ceiling.
The opportunities are immense.
I can help a lot of struggling business owners and team managers create SOPs to help them save time and money.
Now I have a clear way to describe how I help people. This was a huge breakthrough for me.
I feel like I’m floating right now.
Before I sign off I want to thank you for all your support. Some of the content will be geared toward helping people develop processes so they can make better decisions faster.
Once we have a process in place we can improve our habits. As we improve our habits we’ll have more time for the deeper work.
Systematic Leader
Leaders need processes and systems to make good decisions. The Systematic Leader podcast interviews leaders (CEOs, Authors, and Enterpreneurs). They share their best frameworks so you can make better decisions in your business.
“Developing the habit of mastering the multiple models which underlie reality is the best thing you can do.” Charlie Munger
I interview experts in their fields so you can learn and apply their frameworks to your business.
Hi, I'm Karl Staib. The creator of the Dig to Fly method and author of Bring Gratitude. I struggled for years with making quality decisions because I didn't have a system in place. Once I developed routines that worked for my personality type that's when my business took off.
I hope you enjoy the podcast and if you have any questions, just reach out at DigtoFly.com.