On this newly styled episode of the Growth Colony Podcast, Shahin sits down with Vinnie Romano, Co-Founder & CMO of MySocial.ai.
The episode covers the following:
- Will personal branding replace company branding?
- How to turn your workers into Industry Leaders
- Using LinkedIn to social sell
Vinnie is a 17-year veteran of the advertising industry, having had the opportunity to work with the most-loved brands, in the industry's most iconic creative agencies.
He has had the pleasure of holding senior leadership positions, consulting C-level individuals at the largest organisations across EU & APAC, assisting these companies in proving marketing ROI and saving millions in the process.
In 2015, he started his first agency, Frizbee - focused on helping enterprise tech and financial services brands with their B2B digital marketing strategy and execution; to harvest leads, nurture them and gain new and repeat business sales through creative, digital and automated means.
In 2021, he and Wayne created MySocial.ai to be able to provide this service for as little as $16.50 p/month p/user.
Resources mentioned in this episode:
_________________
Hosted & Produced by Shahin Hoda, Allysa Maywald & Alexander Hipwell, from xGrowth.
We would love to get your questions, ideas and feedback about Growth Colony, email [email protected]
APAC's B2B Growth Podcast
APAC's B2B Growth Podcast (formerly Growth Colony) is a bi-weekly interview show unpacking trends, busting myths and delivering insights B2B marketing and sales leaders across Asia-Pacific can put to work today.
Each episode, host Shahin Hoda sits down with a marketing leader, sales leader, founder or operator who has a real point of view, not a generic take.
Guests bring specific stories from inside their own companies: what worked, what failed and what they'd do differently.
We cover what's actually driving B2B growth in the region: account-based marketing built for APAC rather than adapted from a US or UK playbook, sales and marketing alignment, and founder and operator commentary from people doing the work, not just talking about it.
If you're a B2B marketing or sales leader in Australia, New Zealand, Singapore or anywhere else in Asia-Pacific trying to build pipeline from strategic accounts, this show is for you.
Hosted by Shahin Hoda, founder of xGrowth. xGrowth is an account-based marketing and go-to-market agency helping global B2B technology companies improve customer acquisition, build qualified pipeline and win strategic accounts across APAC.
The agency works with regional sales and marketing teams to identify priority accounts, develop coordinated campaigns and turn commercial opportunities into measurable growth.
With specialist regional expertise and hands-on execution support, xGrowth gives lean marketing teams the strategy and capacity needed to enter new markets, reach enterprise buyers and grow valuable customer relationships.
New episodes every two weeks. Subscribe so you don't miss one, and sign up for the xG Weekly newsletter for more insights on B2B growth across APAC.