00:01 — Expedia Group Announces Executive Leadership Changes
00:02 — Online travel booking abandonment rates reach 90%
00:04— What Ever Happened to Real Hotel Marketing?
00:06— Gift Certificates are they a good Idea
00:08— Site development
00:10— Rent the Runway will bring vacation clothes straight to your hotel closet
00:12— what makes a good conference worth attending
00:14— Uninstall These Snooping AVG and Avast Browser Extensions
00:16— Uber releases safety report revealing 5,981 incidents of sexual assault
00:18 --Tool Review Findthatlead.com
00:20 -- Technique use -- custom audience builds from email lists generated from findthatlead
00:25 show ends
Hospitality Marketing
Dedicated to all things hospitality. We focus on the tools, techniques, and news that can effect your hospitality business each week.
Podcast & Live Video Show Host / Keynote Speaker / Published Author / Columnist / Educator-- Award-winning Consultant (both international and domestic) for all things digital marketing in the hospitality industry.
Practical hands on knowledge includes; SEO / SEM / Paid Service Platforms / Social Media / Content Marketing / Email / Web Design / PMS & POS interfaces / Account & Client Services
Strategic, hands on multi-year experience with the following;
Market Strategy both forensic and forecasted
Re-branding
Channel Managment
Distribution Management (OTA's)
Opening due diligence
Multi-property single destination Multi- outlet
Acquisitions
Divesting
Asset management and assessment
Soft branding
Market assessment
Revenue Managment
Forecasting
Budgeting
Service vetting
Best of breed connections
Market Product awareness
IT knowledge / CRM Interface integration
Multi-unit - multi-outlet strategy integration