Hospitality Marketing Podcast 227 artwork
Hospitality Marketing

Hospitality Marketing Podcast 227

  • S6E227
  • 21:21
  • December 16th 2019

THh latest in Tools, Techniques, News and live show recap for the Hospitality Industry in less than 30 minutes

00:02 — Our Tool for review is Awario www.awario.com

track all information

track influencers

build influencer list

Track sentiment

validate geo source of traffic.


00:05 — Our Technique for review is how Awario can help your marketing strategy

comp set tracking

trending content tracking

hire or solicit active influencers


00:09 — Our News features today are;


  1. How to get grounded travel bookings to take off again using dynamic content

https://econsultancy.com/how-to-get-grounded-travel-bookings-to-take-off-again-using-dynamic-content/


00:14 — Our Show Recap;

00:01 — Introductions and Bio of cohosts

00:06 — What is the funnel of acquisition and what roles do revenue Management / Marketing / Sales

00:24 — Who should be asked what questions and should the same question be asked in front of all disciplines 

01:45 — Speaking the truth to the other disciplines and trust what is being shared is the first step


02:11 — Show Ends



Remember — you can find us on Google play / apple iTunes / iHeart Radio / Soundcloud / Stitcher / Spotify / Pandora / Tunein / Pocket cast / Breaker / ACast and the list goes on, 34 and counting to be exact. We’re even on Amazon's Alexa. No matter which one you may use, if you like the show please rate us and leave a comment. That will help others find our content. Also if this is your first time hearing us, you can subscribe to our show on any of those 34 platforms as well. For an archive of all previous podcasts you can go to hospitalitydigitalmarketing.com/podcasts and don’t forget our live video talk show that you can join and participated in every Friday at 11:30 Eastern US time, called "this week in hospitality marketing The live show". simply go to http://www.hospitalitydigitalmarketing.com/live/ Thank You for the privilege of your time. Talk to you next week! 

Hospitality Marketing

Dedicated to all things hospitality. We focus on the tools, techniques, and news that can effect your hospitality business each week.

Loren Gray avatar
Loren Gray
Founder / CEP

Podcast & Live Video Show Host / Keynote Speaker / Published Author / Columnist / Educator-- Award-winning Consultant (both international and domestic) for all things digital marketing in the hospitality industry.


Practical hands on knowledge includes; SEO / SEM / Paid Service Platforms / Social Media / Content Marketing / Email / Web Design / PMS & POS interfaces / Account & Client Services


Strategic, hands on multi-year experience with the following;

Market Strategy both forensic and forecasted

Re-branding

Channel Managment

Distribution Management (OTA's)

Opening due diligence

Multi-property single destination Multi- outlet

Acquisitions

Divesting

Asset management and assessment

Soft branding

Market assessment

Revenue Managment

Forecasting

Budgeting

Service vetting

Best of breed connections

Market Product awareness

IT knowledge / CRM Interface integration

Multi-unit - multi-outlet strategy integration