Hospitality Marketing Show 225

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TOPICS - LIVE SHOW #225:

 

Top Story

 

1. Consecutive RevPAR dips make it official: Upcycle over

http://hotelnewsnow.com/Articles/299222/Consecutive-RevPAR-dips-make-it-official-Upcycle-over

 

 

Brands & Product

 

1. Marriott’s Mission: Make W Hotels Cool Again

https://skift.com/2019/11/25/marriotts-mission-make-w-hotels-cool-again/

 

1. Selina Hotels Step Up Against WeWork in Latin America

https://skift.com/2019/11/29/selina-hotels-step-up-against-wework-in-latin-america/

 

1. A Hotel That Lets You Be A Piece Of Living Art

https://www.forbes.com/sites/lesliewu/2019/11/25/a-hotel-that-lets-you-be-a-piece-of-living-art/#2d2cf654e57c

 

 

Intermediaries & Distribution

 

1. Consumers want Amazon to be a travel booking site – what can hotels learn?

https://www.hospitalitynet.org/opinion/4089722.html

 

1. Expedia Group: No Moat And Declining Margins - Sell

https://seekingalpha.com/article/4309312-expedia-group-moat-declining-margins-sell

 

1. Online Travel Agency On the Beach Sees a Blessing and Curse From Thomas Cook’s Demise

https://skift.com/2019/11/27/online-travel-agency-on-the-beach-sees-a-blessing-and-curse-from-thomas-cooks-demise/

 

 

Marketing & Strategy

 

1. Value-add, transparency key to making amenity fees work

http://hotelnewsnow.com/Articles/299202/Value-add-transparency-key-to-making-amenity-fees-work

 

1. Beyoncé and Mariah Carey Helped Turn Airbnb Into a Luxury Brand

https://www.bloomberg.com/news/features/2019-11-25/beyonc-and-mariah-carey-helped-turn-airbnb-into-a-luxury-brand

 

1. Influencer Fatigue: Paid Influencers Are Out and Brand Communities Are In

https://www.forbes.com/sites/gregpetro/2019/11/23/influencer-fatigue-paid-influencers-are-out-and-brand-communities-are-in/#771161822465

 

 

Tech & Finance

 

1. Appier raises $80 million for AI that improves marketing decisions

https://venturebeat.com/2019/11/25/appier-raises-80-million-for-ai-that-improves-marketing-decisions/

 

1. Dynamic email in Gmail launches on Android and iOS

https://venturebeat.com/2019/11/21/dynamic-email-in-gmail-launches-on-android-and-ios/

 

1. Firefox will start blocking fingerprints by default

https://www.techspot.com/news/82945-firefox-start-blocking-fingerprints-default.html

 

 

Ruh-Roh

 

1. Oyo’s Widening Losses and Other Financial Takeaways From Its Latest Filing

https://skift.com/2019/11/25/oyos-widening-losses-and-other-financial-takeaways/

Technique—

Marketing using airdna.com to lead revenue management strategy to suppress the impact of dynamic inventory during demand period based on lead times

Accurate compost evaluation via online comps to that of str report comp sets