[Mistakes Were Made] The Day You Learn Your Place — A Million-Dollar Disaster, a Doombox, and the GM Who Got Fired artwork
Hospitality Strategy Lab with Jason Littrell

[Mistakes Were Made] The Day You Learn Your Place — A Million-Dollar Disaster, a Doombox, and the GM Who Got Fired

  • S4E4
  • 40:00
  • March 5th 2026

🎙️ MISTAKES WERE MADE — Special Series on Hospitality Strategy Lab

Three hospitality veterans walk into a podcast and share the moments that humbled them.

Alex Strange, bar manager at Holiday Cocktail Lounge, takes us back to 2004 when he was a green bar back who accidentally started bartending on a rooftop — and nearly got fired for it.

Ben Potts spent a million dollars building Boombox in Miami, a soulless black box that pulled $15K a week in high season. He tore it down, rebuilt it as The Sylvester, and turned it into one of the city's best cocktail bars.

Rob Morton hired his first-ever GM at Paul's Oak Island in North Carolina, watched a clique form, endured scorched-earth drama, and then eliminated the GM position entirely — resulting in a $500,000 revenue increase.

Each story hits different, but the through line is the same: operational disasters that became breakthrough moments. These are the lessons nobody teaches you — you have to earn them. Mistakes were made. Lessons were learned. Revenue followed.

Featuring: Alex Strange (Holiday Cocktail Lounge), Ben Potts (The Sylvester, Miami), Rob Morton (Paul's Oak Island, NC)

🔗 Follow Jason: jlittrell.com

Hospitality Strategy Lab

Welcome to Hospitality Strategy Lab, the podcast where science meets service. Join host Jason Littrell as he dives into the cutting-edge world of hospitality with interviews from industry pioneers, tech innovators, and behavioral psychologists. Each episode explores how AI, automation, behavioral economics, and data-driven strategies can revolutionize guest experiences and drive repeat business. From practical tips to big-picture insights, we’re here to give you the strategies you need to stay ahead in this ever-evolving industry.

Whether you’re a bar owner, restaurant manager, or hospitality operator, this podcast is your playbook for creating habit-forming guest experiences and sustainable growth.

Tune in and transform the way you think about hospitality.

Meet Jason Littrell

Jason Littrell avatar
Jason Littrell
Host

Jason Littrell is a world-class hospitality consultant, award-winning bartender, and founder of Hospitality Strategy Lab.

With years of experience working at renowned venues like Death & Co in Manhattan and advising top-tier hospitality brands, Jason has a deep understanding of what it takes to create unforgettable guest experiences and profitable bar programs.

As a pioneer in the use of AI, automation, and behavioral psychology in hospitality, he’s passionate about making advanced tactics accessible to operators who want to stay ahead in this fast-paced industry.

Through his podcast, Jason interviews industry leaders, tech innovators, and behavioral science experts, providing actionable insights and strategies to help you elevate your hospitality game.

Whether you’re a bar owner, restaurant manager, or hospitality operator, Jason’s engaging approach and wealth of knowledge make Hospitality Strategy Lab your go-to resource for mastering the art and science of exceptional service.

Ready to revolutionize your hospitality business? Tune in and learn from the best.