Josi is joined by Dr Carolyn Downs, who works on a range of subjects, including adult social care, problem gambling, and access to entrepreneurship for disadvantaged groups in society.
An important aspect of Carolyn’s research is speaking to and working with the people on the ground affected by the issues she is researching. She takes this work into her teaching around problematic consumption with consumer behaviour modules.
She also discusses Disneyland, Stonehenge and druids, and African safaris in the context of authenticity and tourism; and how you can bring theories learned in the classroom to life.
Find out more about Carolyn and her research here: https://www.lancaster.ac.uk/lums/people/carolyn-downs
Discover more about Carolyn’s work on the links between problem gambling and public health here: https://doc.your-brochure-online.co.uk/Lancaster-University_FiftyFourDegrees_Issue_18/30/
Making Marketing Matter
Marketing is everywhere – and here at Lancaster University Management School, we are at the forefront of the discipline.
In Making Marketing Matter, we will introduce you to the world of marketing – everything from digital to advertising, sustainability to accessibility – that you can encounter as a student here at Lancaster.
We’ll show you what students can expect to learn on our programmes; introduce you to the experts who head up our internationally-renowned teaching and research activities; and dive into fascinating subjects you might never have associated with marketing – from salmon farming to art exhibitions, science fiction to dark tourism and the metaverse.
The podcast brings you conversations with Marketing department lecturers from a variety of backgrounds and interests who teach future marketeers in our classrooms and lecture theatres. They provide an insight into the unique experience Lancaster has to offer.
Find out more about studying Marketing at Lancaster University here: https://www.lancaster.ac.uk/lums/our-departments/marketing/
Meet the Hosts
Josi is a Lecturer in Marketing at Lancaster University Management School.
Her research has explored how local entrepreneurs in Brazilian favelas manage to engage in economic activity amidst stigmatization of their place of residence
She is currently studying sustainability in food markets and more specifically, in relation to the environmental challenges associated with the UK salmon market.