Using LinkedIn for Lead Generation with Louise Brogan
- S1E41
- 44:57
- November 29th 2021
LinkedIn can be a fantastic source of leads for consultants, but there's a lot of noise on the platform, especially since the start of the pandemic.
In this episode, Louise Brogan and Alastair McDermott discuss how to do lead generation on LinkedIn without spamming people or burning yourself out.
They also discuss Louise's specialization journey and how she niched down to just LinkedIn.
“That is where you get business on LinkedIn - you don't get it out on the newsfeed, you get it in the messaging inbox.” -- Louise Brogan
“Stop thinking of LinkedIn as a lead making machine, and start thinking of it as a place where you go to build a valuable network of contacts.” -- Louise Brogan
🗒️ Show Notes 🗒️
Access all the links mentioned in this episode in the show notes here:
👉👉 https://therecognizedauthority.com/using-linkedin-for-lead-generation/ 👈👈
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I created the The Recognized Authority podcast to help independent consultants and experts to get more clients without being dependent on referrals.
I'm a former software engineer who has converted to "The Dark Side" becoming a business and marketing consultant. I built my first website on GeoCities in the before-time of 1996, and I've been hooked on websites ever since.
I left a safe corporate job in early 2007 to start and grow my digital marketing business during the worst recession in modern history - that was a wild ride!
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