4. (MONEY MATTERS) - BECOME A SOCIAL MEDIA INFLUENCER - KASFIA RASHID artwork
MONEY MATTERS WITH KASH THE BOOKKEEPER

4. (MONEY MATTERS) - BECOME A SOCIAL MEDIA INFLUENCER - KASFIA RASHID

  • S6E32
  • 12:16
  • September 6th 2021

What You Need to Know -How much can you earn?

Social media influencers can make big money on platforms such as TikTok, YouTube and Instagram. But it all depends on followers and views. According to a new “social salary” calculator from music licensing platform Lickd.co, here’s how many followers you need on YouTube, Instagram and TikTok to generate $100,000 in earnings.


To calculate the estimates, Lickd.co used data from Influencer Marketing Hub’s YouTube Money Calculator, Creator agency SevenSix’s influencer pricing report and influencer branding platform SocialPubli’s blog post on “How many followers do you need on TikTok to get paid?

 

YouTube

According to the calculator, You need a minimum of 1,000 YouTube subscribers and about 24 million yearly views to generate $100,000.

In order to make money on YouTube, you need to be enrolled in YouTube’s Partner Programme (YPP), which allows you to make money through ads on your videos. To join YPP, an influencer needs at least 1,000 subscribers, accumulated more than 4,000 “valid public watch” hours in the last 12 months and have a linked AdSense account, according to YouTube.


Influencer Marketing Hub’s YouTube calculator estimates that the average YouTuber generates $7.60 per 1,000 views with 45% of that revenue going to Google.


Instagram

You need a minimum of 5,000 Instagram followers and 308 sponsored posts a year to generate $100,000.


That may be easier than you think: A recent HBO documentary showed how everyday people can manipulate Instagram and other platforms to become famous online influencers.


An influencer with over a million followers can reportedly make more than $250,000 per post from brands.


To make money on Instagram, switch your account to a professional account and select business.


TikTok

You need a minimum of 10,000 TikTok subscribers and over 270 million views a year to generate $100,000.


TikTok, like YouTube, has a partnership program called the TikTok Creator Fund. To be eligible, creators need to be based in either the U.S., U.K., France, Germany, Spain or Italy, be at least 18 years old, and have at least 100,000 followers and a least 100,000 video views in the last 30 days. The account also has to be aligned with TikTok’s community guidelines and terms of service.


To find out how much money your followers can get you on various social media platforms, you can use Lickd.co’s calculator.

  

Top Instagram influencer pay out list: https://www.hopperhq.com/instagram-rich-list/


More ways to leverage your social capital : https://buffer.com/library/make-money-social-media/


How to become an influencer: https://influencermarketinghub.com/how-to-become-an-influencer/

  

Additional Resources

  1. Check out Kash’s Youtube Playlist: Bookkeeping basics for small business owners.
  2. Get this affordable guide to reconciling any account quickly and accurately! Click here: https://kashthebookkeeper.com/paid-resources/ and scroll down to Reconcile any business or personal account in 4 easy steps!! On Sale now!
  3. Want more KASH? Sign up for the free newsletter!

 

​Written by Kash the bookkeeper  

Check out the last QuickBooks Online Tutorial you will never need here!


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MONEY MATTERS WITH KASH THE BOOKKEEPER

“Making good judgements when one has complete data, facts, and knowledge is not leadership- it’s bookkeeping.”-Dee Hock FOUNDER AND CEO EMERITUS VISA USA AND VISA INTERNATIONAL, NOW VISA INC

My name is Kasfia Rashid but you can call me Kash. It is my job to prepare you to understand the language of business AKA accounting. Think about it, what is the first thing you learn when you decide to travel to a foreign country? The language, of course! Warren Buffett, said that accounting is the language of business. So who better to learn from than an accountant with over 16 years worth of experience!

My mission is to repair the gap between small business owners and their bookkeeping processes. Take back control of your business and leave the bookkeeping to me. I am not your average bookkeeper. I understand that discussing money is difficult, my no-nonsense attitude combined with a no-judgement approach creates a safe environment. Ready to add the expertise of a corporate back office accounting manager to your small business?

  • Accounting Coach
  • Quickbooks Online
  • ​Monthly Bookkeeping Maintenance​

“Money matters-Ask the Bookkeeper” is all about answering burning accounting questions! You know, the ones you would only ask your best bookkeeping buddy. Each show will have one main question from the audience with supporting questions from my various travels. Have a question to ask? Don’t be shy, step right on up. We will follow the same path as last season with two shows on each of the main concepts of accounting and one show for each financial statement! 

Each episode has additional written information your might find helpful. Here is a complete listing of Show Notes. Want to continue the conversation? Add your thoughts in the comments section available at the bottom of each page of notes on the site. Simply click "read more" and let's get the conversations started!

Catch this show onDemand by downloading the IBGR Business Growth Radio App for Android and iOS and gain access to even more great resources. Find the IBGR Business Growth Radio App on Google Play and in the Apple App Store.

Kasfia Rashid avatar
Kasfia Rashid
Kash the Bookkeeper

    Kash grew up in Brooklyn, NY and is a proud only child of a single mother who immigrated from Bangladesh.

    Her accounting career started at age 8 when it was discovered that someone was skimming from her piggy back. After a careful audit of her records (kept in a little pink book) she confronted her mother about the missing funds.

    In 2003 (12 years later-finally allowed out again) she started working in a Manhattan CPA firm while earning her degree in accounting with a double major in finance and economics.

    Her corporate career ended in the hedge fund industry in 2014. She is a QuickBooks Online certified pro, and excel wizard and an automation expert. By having Kash as your bookkeeper you gain a partner, who acts as an extension of your C-class executive team, bringing the expertise of a corporate back office accounting manager to your small business.

    ​When she is not managing small business’s books and records, Kash can be found networking at her BNI meeting on Tuesdays, attending monthly WHIMBY events, and other various networking organizations around town.

    ​Kash broadcasts from Richmond, VA