Applying agile neuroscience for better audience understanding with Laura Beavin-Yates
- E6
- 36:15
- March 13th 2022
Laura Beavin-Yates discusses Agile neuroscience and its vital role moving forward in the insights space, including its multiplying effect when used in conjunction with traditional methodologies.
We cover the role of academia in the commercial sphere, as we saw with the likes of Immersion.
We touch on the kinds of insights that have been uncovered using neuroscience
And finally, we look into the crystal ball to see what the future may hold for neuromarketing.
Enjoy the show.
Now that's Significant
Now that's Significant is a podcast focused on inspiring and educating Market Researchers as they seek to tackle pertinent challenges impacting the insights sector, as well as make the most of the many opportunities we're facing to deliver greater value to our stakeholders.
The team from Infotools rotate the hosting responsibilities to bring a range of passion, experience, energy, and views to the show.
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