The Brandsmith

Hi, I'm Petchy! [she/her]

I help ambitious business owners break free from cookie-cutter branding to build authentic, profitable businesses — without the corporate schmorporate.

Join me in exploring the intersection of authentic branding, entrepreneurial life, and the beautiful mess of being human. Expect candid stories, practical wisdom, and a fresh perspective on building a business that's true to you.

🡢 About me | My work | Fractional brand manager | Strategic identity design