Happy not-so-new-anymore year!
Yes, I know I’m a bit late with my year in review episode, but I couldn’t keep you waiting any longer for that brilliant conversation I shared with Eli Trier in my last episode. Besides, the usual excitement over the blank slate and new possibilities a new year brings… just hasn’t been there for me this time round.
This episode is a bit different. It has less of a branding and more of a general business and personal focus. I’m going to be sharing the good stuff from 2021, the not so good stuff, the top three lessons learnt, and a glimpse into my plans for 2022. It’s the kind of transparency I myself was desperate to see from others when I first started out – and given that integrity, honesty and transparency are all values I align my own brand to, I want to practice what I preach. So in a way, I guess it does tie in with branding.
Shownotes: https://petchy.co/shownotes/050/
Warning, this episode is a bit of a link-o-rama, so here ya go to save you scrolling:
Top three podcast episodes:
Selling without selling your soul w/ Erika Tebbens
How brand values can drive business growth w/ Samantha Summerfield (I mixed stuff up and said this was a solo episode. It wasnt!)
Building an unshiny brand w/ Jo Casey
My VA Melissa Plumley and my brand photographer Karina Lange
Book a virtual chinwag with me
My Flodesk affiliate link (gives you 50% off for a year and me a one-off reward of $19)
Erika Tebbens’ Rebellious Success programme
Heather Thorkelson’s The Incurables membership
My Brand it! VIP days, strategy sessions and group programme
Podcast episode 47, about my revised Brand it! framework
Brand it! with Petchy
Welcome to Brand it! with Petchy, where you’re about to discover that brand strategy isn’t just for 7-figure celebrity entrepreneurs or massive multi-national brands. In a mix of solo episodes and interviews with carefully curated guests, I talk all things branding & strategic design, with a sprinkling of entrepreneurship, politics — and life.
PS: I’m firmly on team #keepingitreal, and I don’t shy away from sharing the reality of running a business. Also; I'm partial to spicy language.