Linda Coogan Byrne is a label manager, consultant and publicist with 15 years experience in the music and radio industry. When COVID-19 hit, Linda did a deep-dive into the data around radio plays, only to discover cis-men were being overly favoured. As a result, Linda set up Why Not Her to highlight and redress the gender disparity on the airwaves. In only 2 years, Why Not Her’s gender disparity reports have reached over 150 million people worldwide and have improved the representation of women on radio.
In this episode of RADIO & co, Lucy chats with Linda about her take on the radio industry. Plus the steps she’s taking to push for a more equal radio space.
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RADIO & co. is produced by Radio.co - a Manchester-based radio hosting platform that amplifies broadcasters. Pioneering the online radio space, Radio.co is proud to be recognised by brands, broadcasters, and businesses alike. From AC Milan FC, Radio Primavera Sound, Parker's Kitchen, and more, join and reach listeners in minutes.
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RADIO & co.
Traditional vs modern. RADIO & co. brings the discussion about the shifting media landscape directly to you. With leading industry experts weighing in across areas like radio, TV, streaming, and podcasting, get the lowdown so you're always one step ahead.
Proudly brought to you by Radio.co. For radio people, by radio people.
Lucy is an accomplished writer with a passion for all things radio. Having dedicated the best part of a decade to community broadcasting, she knows a thing or two about radio. Now the driving force behind the Radio.co content team, Lucy champions new tech to help broadcasters reach listeners.