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042 Content marketing for business professionals and aspiring thought leaders
Reputation Revolution | the Influence & IMPACT podcast
042 Content marketing for business professionals and aspiring thought leaders
11/02/201526:52
Episode Info

Creating and publishing original content is critical if you're a business professional looking to build your personal profile, influence and authority.

The PR Warrior Trevor Young discusses his PR-influenced philosophy when it comes to content marketing, and outlines the stepping stones required in becoming your own 'media channel'.

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