152: Getting over ourselves, taking a chance & learning something new PLUS in the live-streaming trenches with entrepreneur, Tristan White
- S3E152
- 21:45
- June 7th 2020
Welcome to Reputation Revolution, a podcast that’s all about growing your sphere of influence & creating more IMPACT by building a credible personal brand that’s recognised and respected for all the right reasons.
In this episode, host Trevor Young - AKA 'The PR Warrior' - focuses on the importance of content and the role it plays in building a personal brand of substance and meaning.
Specifically, if you want to build a personal brand that’s known, liked and trusted - that’s front of mind with your target audience and talked about in a positive way in the marketplace or community in which you operate - if you want more recognition, influence and impact in your professional life - you need to try new things, as well as put yourself out there by publishing original content.
In the live-streaming trenches with Tristan White
After setting the scene, Trevor is joined by TRISTAN WHITE, a successful entrepreneur who runs one of Australia’s largest physiotherapy practices, The Physio Co, which has been listed as one Australia’s 50 Best Places to Work for 11 consecutive years from 2009-2019.
Tristan is the author of the book CULTURE IS EVERYTHING, and is currently writing his second book.
His podcast is called THINK BIG ACT SMALL, where he chats to successful entrepreneurs and business leaders about all things workplace culture and personal leadership.
Tristan is neck-deep into live-streaming at the moment, and discusses the ups and downs of using such a format to engage with his audience.
Check out Tristan's live-streams here.
EARN THE RIGHT with Trevor Young
EARN THE RIGHT is your audio platform for reputation-based authority building — turning credibility into recognition, and recognition into opportunity.
Hosted by Trevor Young, it’s for credible founders, experts, and solo practitioners who’ve earned their stripes and are ready to amplify their voice with integrity.
Across four distinct (but inter-related) tracks —
- Crank The 3rd
- Pocket PR Essentials
- In The Arena
- From The Trenches
— you’ll get the ideas, stories, and strategies that help you cut through the noise and build lasting authority.
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1️⃣ CRANK THE 3RD
CRANK THE 3RD celebrates the Wisdom Economy — a world where depth, perspective, and lived experience fuel what’s next. It features conversations with inspiring midlife founders and professionals who are turning decades of know-how into opportunity: building meaningful ventures, shaping ideas, and designing work that matters.
2️⃣ POCKET PR ESSENTIALS
POCKET PR ESSENTIALS delivers short, sharp coaching sessions on building visibility and recognition — without the hype. Presented by Trevor Young, this audio playbook helps credible founders and solo professionals master PR, content, and digital communication to raise their profile and grow authority in a way that’s strategic, sustainable, and respectful.
3️⃣ IN THE ARENA
IN THE ARENA is Trevor Young’s unfiltered take on earning authority in real time — sharp, strategic riffs on content, credibility, connection, and the courage to keep showing up. Essential listening for entrepreneurs and professionals navigating the intersection of creativity, communication, and personal brand authority.
4️⃣ FROM THE TRENCHES
FROM THE TRENCHES presents deep-dive interviews with PR practitioners, content strategists, and digital communications experts that explore how reputation and influence are built today. Hosted by Trevor Young, this track shares grounded insights, hard-won lessons, and practical wisdom from those shaping credible marketing communications in the modern reputation economy.
You've put in the hard yards, now it's time to capitalise!
Earn attention. Build authority. Stay human.
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