152: Getting over ourselves, taking a chance & learning something new PLUS in the live-streaming trenches with entrepreneur, Tristan White artwork
CRANK THE 3RD: Exploring the entrepreneurial + creative side of life post 50

152: Getting over ourselves, taking a chance & learning something new PLUS in the live-streaming trenches with entrepreneur, Tristan White

  • S3E152
  • 21:45
  • June 7th 2020

Welcome to Reputation Revolution, a podcast that’s all about growing your sphere of influence & creating more IMPACT by building a credible personal brand that’s recognised and respected for all the right reasons.

In this episode, host Trevor Young - AKA 'The PR Warrior' - focuses on the importance of content and the role it plays in building a personal brand of substance and meaning.

Specifically, if you want to build a personal brand that’s known, liked and trusted - that’s front of mind with your target audience and talked about in a positive way in the marketplace or community in which you operate - if you want more recognition, influence and impact in your professional life - you need to try new things, as well as put yourself out there by publishing original content.

In the live-streaming trenches with Tristan White

After setting the scene, Trevor is joined by TRISTAN WHITE, a successful entrepreneur who runs one of Australia’s largest physiotherapy practices, The Physio Co, which has been listed as one Australia’s 50 Best Places to Work for 11 consecutive years from 2009-2019.

Tristan is the author of the book CULTURE IS EVERYTHING, and is currently writing his second book.

His podcast is called THINK BIG ACT SMALL, where he chats to successful entrepreneurs and business leaders about all things workplace culture and personal leadership.

Tristan is neck-deep into live-streaming at the moment, and discusses the ups and downs of using such a format to engage with his audience.

Check out Tristan's live-streams here.

CRANK THE 3RD: Exploring the entrepreneurial + creative side of life post 50

CRANK THE 3RD is a weekly podcast in which we explore the entrepreneurial and creative side of life post 50.

You've survived the first two professional chapters of your lives - 20s to mid-30s (chapter 1) and mid-30s and through your 40s (chapter 2).

Welcome to the 3rd chapter! By this stage of your professional life, you've seen a lot, done most things, made some cash, expanded your horizons and probably are more comfortable in your skin than at any other time.

But it’s not necessarily all sunshine and roses either. At some stage, many of us reach a point where we ask: “Is that all there is?”

While we have oodles of experience under our belts and are a lot more sure of ourselves and confident in our own abilities, we also live in a fast-paced volatile world.

Technology is ever-changing, and the AI wave has only just begun. A sense of uncertainty is never far away. We know that if we stand still, we run the risk of losing relevance.

No matter how savvy, experienced and connected we are, certain challenges remain.

But on the upside, the number of opportunities staring us in the face is enormous, and unprecedented!

The goal of CRANK THE 3RD is to inspire energised, forward-thinking 50 and 60-somethings to continue to think expansively and creatively about their current situation, and to ponder, plot and plan the exciting road they have ahead of them.

You’ve put in the hard yards: now it’s time to capitalise!

Let’s dive in!

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