170: Putting the 'social' into social media with Mitch Jackson aka The Streaming Lawyer
- S3E170
- 39:46
- October 11th 2020
Mitch Jackson is a California trial lawyer - aka The Streaming lawyer - who puts the social into social media.
He's on a multitude of channels, including TikTok; 'in-the-moment' live-streaming is his jam!
The bits not to be missed in this episode:
- The importance of personal relationships in building a presence on social media
- Creative and efficient ways to create content that resonates when you're a busy professional
- How a sixty-three year old lawyer uses TikTok, and what's involved in doing the 'digital dance'
- Putting customer/client needs first
- Walking the line between being social while remaining professional
- Understanding that what you're doing on social is just the beginning
"Digital platforms will come and go, but good relationships will last forever," says Mitch.
If you're a business professional who is keen to embrace social media but haven't as yet committed fully to the digital world, you'll get a lot out of this interview!
CONNECT WITH MITCH
CRANK THE 3RD: Exploring the entrepreneurial + creative side of life post 50
CRANK THE 3RD is a weekly podcast in which we explore the entrepreneurial and creative side of life post 50.
You've survived the first two professional chapters of your lives - 20s to mid-30s (chapter 1) and mid-30s and through your 40s (chapter 2).
Welcome to the 3rd chapter! By this stage of your professional life, you've seen a lot, done most things, made some cash, expanded your horizons and probably are more comfortable in your skin than at any other time.
But it’s not necessarily all sunshine and roses either. At some stage, many of us reach a point where we ask: “Is that all there is?”
While we have oodles of experience under our belts and are a lot more sure of ourselves and confident in our own abilities, we also live in a fast-paced volatile world.
Technology is ever-changing, and the AI wave has only just begun. A sense of uncertainty is never far away. We know that if we stand still, we run the risk of losing relevance.
No matter how savvy, experienced and connected we are, certain challenges remain.
But on the upside, the number of opportunities staring us in the face is enormous, and unprecedented!
The goal of CRANK THE 3RD is to inspire energised, forward-thinking 50 and 60-somethings to continue to think expansively and creatively about their current situation, and to ponder, plot and plan the exciting road they have ahead of them.
You’ve put in the hard yards: now it’s time to capitalise!
Let’s dive in!
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