195: How social media can make you a better leader with Damian Corbet artwork
CRANK THE 3RD: Exploring the entrepreneurial + creative side of life post 50

195: How social media can make you a better leader with Damian Corbet

  • S4E195
  • 51:54
  • May 9th 2021

'Social savvy' leaders are still pretty rare. The ones who are doing social media are doing it well. If you want to join them, Damian Corbet can help!

Damian founded the The Social C-Suite, to help leaders use this essential leadership tool to adapt, thrive and build trust as a leader and in their organisation.

He is also the author of book The Social CEO, which includes contributions from more than 30 writers including industry-recognised experts in social business and practicing ‘social CEOs’.

Damian joins Trevor Young for this episode of Reputation Revolution to talk all about how leaders and senior executives can - and should - embrace the social age,

They discuss some great examples of social leadership from Damian's book.

Other key points covered include:

  • What social leadership is and why it's important
  • How Damian's social media journey started, as the in house social expert for a multinational organisation with 30,000 employees
  • The differences between social media marketing and social leadership
  • How a leader's social media presence can demonstrate to potential customers or talent what the organisation stands for
  • How making just a little time in your schedule to become a social CEO pays for itself in highly impactful and valuable ways for your organisation.

Whether you're an aspiring social leader or an employee hoping to inspire leaders in your organisation to 'go social', this episode will deliver!

CONNECT WITH DAMIAN:

Website

Twitter

Facebook

LinkedIn

CRANK THE 3RD: Exploring the entrepreneurial + creative side of life post 50

CRANK THE 3RD is a weekly podcast in which we explore the entrepreneurial and creative side of life post 50.

You've survived the first two professional chapters of your lives - 20s to mid-30s (chapter 1) and mid-30s and through your 40s (chapter 2).

Welcome to the 3rd chapter! By this stage of your professional life, you've seen a lot, done most things, made some cash, expanded your horizons and probably are more comfortable in your skin than at any other time.

But it’s not necessarily all sunshine and roses either. At some stage, many of us reach a point where we ask: “Is that all there is?”

While we have oodles of experience under our belts and are a lot more sure of ourselves and confident in our own abilities, we also live in a fast-paced volatile world.

Technology is ever-changing, and the AI wave has only just begun. A sense of uncertainty is never far away. We know that if we stand still, we run the risk of losing relevance.

No matter how savvy, experienced and connected we are, certain challenges remain.

But on the upside, the number of opportunities staring us in the face is enormous, and unprecedented!

The goal of CRANK THE 3RD is to inspire energised, forward-thinking 50 and 60-somethings to continue to think expansively and creatively about their current situation, and to ponder, plot and plan the exciting road they have ahead of them.

You’ve put in the hard yards: now it’s time to capitalise!

Let’s dive in!

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