257: What's your channel of expression? How Sally Prosser uses voice to grow her brand on TikTok and beyond!
- S7E257
- 50:04
- March 29th 2023
Wow, what a fun interview with so much gold from holistic voice and public speaking coach, Sally Prosser.
Sally helps leaders, entrepreneurs and professionals to unleash the magic of their voice.
Initial focus of our chat is all around TikTok, and how the channel is really working for Sally's personal brand.
Sally has been on TikTok for a few years now and has amassed nearly 350,000 followers and 4.4M 'likes' of her videos.
But we broaden the conversation into using voice as an expression of oneself, and how to use it strategically across social media, and the 'virtual stage' generally.
As Sally says: "Nobody ever changed the world by staying quiet!"
So, if you want to know more about TikTok and how it can work for your brand and your business - along with short-form video and voice more broadly - you'll get a lot of value from this episode!
It's a very free-flowing and energetic chat. I hope you enjoy it.
Let's hear from Sally now!
CRANK THE 3RD: Exploring the entrepreneurial + creative side of life post 50
CRANK THE 3RD is a weekly podcast in which we explore the entrepreneurial and creative side of life post 50.
You've survived the first two professional chapters of your lives - 20s to mid-30s (chapter 1) and mid-30s and through your 40s (chapter 2).
Welcome to the 3rd chapter! By this stage of your professional life, you've seen a lot, done most things, made some cash, expanded your horizons and probably are more comfortable in your skin than at any other time.
But it’s not necessarily all sunshine and roses either. At some stage, many of us reach a point where we ask: “Is that all there is?”
While we have oodles of experience under our belts and are a lot more sure of ourselves and confident in our own abilities, we also live in a fast-paced volatile world.
Technology is ever-changing, and the AI wave has only just begun. A sense of uncertainty is never far away. We know that if we stand still, we run the risk of losing relevance.
No matter how savvy, experienced and connected we are, certain challenges remain.
But on the upside, the number of opportunities staring us in the face is enormous, and unprecedented!
The goal of CRANK THE 3RD is to inspire energised, forward-thinking 50 and 60-somethings to continue to think expansively and creatively about their current situation, and to ponder, plot and plan the exciting road they have ahead of them.
You’ve put in the hard yards: now it’s time to capitalise!
Let’s dive in!
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