262: [RECAP] Trevor & Brendan dissect the Joanna Penn interview about personal brand evolution artwork
REPUTATION REVOLUTION: The Personal Brand Monetisation Show

262: [RECAP] Trevor & Brendan dissect the Joanna Penn interview about personal brand evolution

  • S7E262
  • 24:02
  • May 3rd 2023

Last week's episode (#261) featured Joanna Penn, New York Times and USA Today best-selling fiction author (as JF Penn), nonfiction author, longtime podcaster, and someone who I think embodies everything we talk about on this podcast!

For 14 years, Joanna has blazed a trail, not just in the world of independent publishing, but also in the way she's built her personal brand on a global basis.

IN THIS EPISODE, I get together with marketing strategist and podcast producer - Brendan Keogh - to recap my interview with Joanna.

Lots of insights and key takeaways discussed!

REPUTATION REVOLUTION: The Personal Brand Monetisation Show

How do you extract value from the profile and reputation you've built in the marketplace?

How can you more effectively package and leverage your knowledge and expertise for greater influence and impact?

Welcome to Reputation Revolution, the show where we dissect what’s involved in commercialising - and profiting from - your professional personal brand.

You’ve put in the hard yards: now it’s time to capitalise!

Let’s dive in!

------------------------------

Follow Trevor on Twitter and/or subscribe to the Reputation Revolution newsletter