
On this episode of the BD Podcast, Lori Zoss — founder of Growth Owl — shares fresh perspectives on outreach that put strategy first, not scripts. She explains why understanding the company, its priorities, and its decision-making structure matters more than crafting the “perfect” email. Lori breaks down how small business owners — especially women — can approach potential clients with clarity, confidence, and intention.
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The Building Doors Podcast
The Building Doors Podcast is where women in voice-over take center stage, sharing their journeys, breaking barriers, and paving the way for future talent. This podcast amplifies women’s voices in an industry where male-centric genres—like sports promos and other traditionally male-dominated spaces—have long been the norm. Through personal stories, expert insights, and industry discussions, we’re creating opportunities and inspiring action.
Each episode features female voice actors—our Door Builders—as they share how they got into voice-over, the challenges they’ve faced, and the dream clients they aspire to work with. We also bring you audio versions of our Instagram and LinkedIn Live events, covering powerful topics like mental health, building community, gender equality in sports, and voice-over genres more women should be pursuing. And as we grow, we may also feature sponsor spotlights, giving brands that support Building Doors a platform to share their services and their commitment to empowering women in voice-over.
This isn’t just a podcast—it’s a movement. Whether you’re a voice actor at any stage of your career, a brand championing gender equality, or someone who believes in making space for all voices, this is the place for you. The Building Doors Podcast is for anyone in voice-over and anyone looking for a community that supports inclusion, opportunity, and breaking barriers. Tune in, be inspired, and start building doors.