How to Turn SaaS Strategy Into Measurable Customer Outcomes - with Marten Jagers
- E49
- 35:02
- April 13th 2021
Most organisations do not struggle to create strategy. They struggle to connect strategic goals to daily decisions and measurable outcomes.
Marten Jagers joins Jason Noble and Jason Whitehead to explore how SaaS companies can improve execution.
You’ll learn how to align teams, translate priorities into action and connect Customer Success strategy to customer outcomes, transformation and commercial performance.
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Breakthrough SaaS Growth
Breakthrough SaaS Growth is about how SaaS companies keep customers, grow revenue and prove value in the AI era.
Hosted by Jason Noble in the UK and Jason Whitehead in the US, the show explores the commercial problems behind sustainable SaaS growth: retention, expansion, churn, customer value, Customer Success, GTM alignment and AI.
Some episodes are the two Jasons breaking down what they’re seeing in the market. Others feature SaaS founders, CEOs, CROs, Customer Success leaders and operators sharing what is actually working inside their businesses.
Expect practical conversations about why customers churn, how SaaS companies prove value, where expansion really starts and how AI is changing the way software is bought, used and valued.
No hype. No theory for theory’s sake.
Just practical thinking about how SaaS companies keep and grow customers.