The human brain is hard-wired to relate to stories. And what makes a billion dollar movie like Avengers: Endgame succeed is sticking to a tried and proven storytelling method.
The same process of telling a story that helps Hollywood be successful can also be applied to your business, even a small business. In your content and marketing, you can build a brand and engage and convert brand ambassadors, using the same storytelling techniques.
In this episode, I talk about the concept of leveraging storytelling in your marketing and content creation and point you to a few good resources to learn more about the topic.
The Tech Smart Boss Podcast
We discuss how entrepreneurs, small business owners, and even those looking to make that jump into starting a business can leverage technology to grow faster, more efficiently, and be more profitable all on a DIY budget.