Episode 534:  James Church | Convincing Investors: How to Reach Out in a Cold Way to Secure Funding artwork
Yeukai Business Show

Episode 534: James Church | Convincing Investors: How to Reach Out in a Cold Way to Secure Funding

  • E534
  • 28:09
  • July 11th 2023

Welcome to Episode 534 of the Yeukai Business Show.


In this episode, Yeukai Kajidori and James Church dive into the world of investor outreach and how founders can secure funding for their businesses. They discuss the importance of reaching out to potential investors, the concept of being oversubscribed, and the benefits it brings. Also, they explore the challenges founders face in raising investment and putting together an investor-ready strategic plan. 


So, if you want to know more about how to secure funding for your business, tune in now!


In this episode, you'll discover:

  • The importance to Reach out to hundreds of potential investors
  • Aim to be oversubscribed for better deals
  • Craft a compelling pitch with a brilliant concept and a large market
  • Building relationships with investors before seeking funding
  • Trustworthiness and strategic planning are vital


About James Church 

James is the author of the Amazon best-selling book, "Investable Entrepreneur: How to convince investors your business is the one to back", and co-founder and COO of Robot Mascot, a global award-winning investment readiness agency. He’s on a mission to stop great ideas failing due to poor communication and is frustrated to see so many founders struggle to raise the capital they need because they’re unable to convince investors their business is the one to back. James is passionate about working with founders to present a clear, concise and credible business case to investors. James has won the Business Advisor of the Year award at the Growing Business Awards and has been featured in Entrepreneur Magazine and Forbes. He’s run mentoring sessions at Tech Hub, Google Campus and Runway East, and delivered mastermind sessions for accelerators run by The Chartered Institute of Marketing, Design Museum, Dent Global and the University of East Anglia


More Information 

Learn more about how to secure funding for your business at https://www.robotmascot.co.uk/

LinkedIn: https://www.linkedin.com/in/jamescchurch/

Facebook: https://www.facebook.com/robotmascot

Instagram: https://www.instagram.com/robotmascot/

Twitter: https://twitter.com/robotmascot


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Yeukai Business Show

Yeukai Business Show is a UK-based podcast dedicated to helping business owners and entrepreneurs succeed through the expert knowledge of our highly esteemed guests. On the Show, you will discover what is working Now in the world of business. We discuss key topics on Finance, Marketing, HR, Sales, Business Growth Systems, and Personal Development.

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Yeukai Kajidori
Executive Producer

Program Director

At the helm of the eponymous Yeukai Business Show is Yeukai Kajidori himself, the podcast program host. Heard of ‘hail fellow well met’? He is sort of that type, just the genuine version.

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Trevor Stockwell
Leadership Coach & Trainer/ Podcast Host

When he isn’t Coaching or Training leaders Trevor Stockwell also hosts the Show. He’s passionate about learning and helping leaders in all spheres, knowing that smart people listen to smart people!